Oi! animated digital shelf talker display units

A breakthrough point of sale display product in Australia. Oi! is an electronic shelf talker that is animated. It can provide a sleek animated display that quickly grabs shoppers attention in busy retail environments.

Oi! animated digital shelf talker display for supermarkets

A digital shelf talker that's better than boring wobblers

Stand out from every other brand on the shelf with animated shelf talkers

Imagine a mini billboard-style LED screen placed on your product shelves.

Ideal for all shelving but especially suited in tight spaces like shelf fronts, Oi! is perfect for categories like Liquor, Pharmacy, and Consumer Electronics. Unlike typical video screens, Oi! allows for easy “stick on” installation without needing internet or power outlets.

They can run for more than 6 months on battery power alone, making placement flexible and avoiding noisy generators or excessive cables.

The screens are also durable and maintenance free, overcoming issues faced by delicately wired display technology. Contact us to know how you can use these for your brand and receive our early bird special offer.

Oi! animated digital shelf talker display for automotive stores
Oi! animated digital shelf talker display for alcohol retail store

capture shopper attention quickly & easily

Oi! is very clever and can easily capture shopper attention in any type of retail environment such a supermarket, consumer electrical shop, petrol station, chemist or hardware store.

Using very clever implementations with e-paper displays, defined areas can be  controlled individually to create animation sequences that are eye catching. 

It is so versatile and offers so many great benefits. Ideal for all shelving but especially suited in tight spaces like shelf fronts, Oi! is perfect for categories like Liquor, Pharmacy, and Consumer Electronics;

  • Vastly increased brand differentiation and attention in-store
  • Long lasting battery. 6 months+
  • No power points or leads required
  • Simple installation
  • Low cost compared to video screens
  • No maintenance
  • No internet connectivity required

Unlike typical video screens, Oi! allows for easy “stick on” installation without needing internet or power outlets. They can run for more than 6 months on battery power alone, making placement flexible and avoiding noisy generators or excessive cables.

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Digital, animated shelf talkers can replace cardboard wobblers

Using an animated shelf talker using the latest digital technology means you can replace your boring cardboard wobblers. Sure, they are a little more expensive, but you attract more than 50% more attention because of the animated nature of this type of shelf display.

You can get customers stopping at your product. This can have an enormous effect on customer attention and conversions to sales.

Compared to normal shelf promotional material you can attract attention within seconds to stand out from your competition.

You can now invest in a shelf wobbler that has proven attention pulling power because they are noticed much faster than any other type of point of sale like this. 

Oi! animated digital shelf talker display for alcohol retail store

DIGITAL POINT OF SALE FOR ANY TYPE OF SHELF

Oi! is a digital shelf talker that can be used directly at the point of sale – i.e. where customer and product meet directly. This type of shelf advertising is perfect for any retail environment.

Ideal for sales promotions for new products, seasonal offers or campaigns it is ideal for supermarkets, pharmacy, hardware or consumer electronics stores. 

It is suitable for any location for digital price display, but can also highlight a desired product with pictures or advertising messages to draw the attention of customers. Simple and effective advertising is possible with a shelf wobbler like Oi! that is digital.

Oi! animated digital shelf talker display for automotive stores

Amazing battery life

Unlike typical video screens, Oi! allows for easy “stick on” installation without needing internet or power outlets. They can run for more than 6 months on battery power alone, making placement flexible and avoiding noisy generators or excessive cables.

The batteries can be replaced in seconds by store staff or a merchandiser.

It is so clever that it recognises when the battery life is nearing its end, and it freezes in a pre-defined order, with the low battery sign visible in one corner so it still looks good even though it isn’t animated.

You can even set it to stop animation overnight to save battery life.

WE DESIGN POINT OF SALE SOLUTIONS FOR RETAIL

Take a look at some of our case studies as we share our insights on retail point of sale design

Genesis Retail Displays pos display manufacturer in Australia for custom designs for a pre packed product shipped in a cardboard stand
Genesis Retail Displays pos display manufacturer in Australia for custom designs for a cardboard display stand that can hold heavy products
Genesis Retail Displays pos display manufacturer in Australia for custom designs for a cardboard free standing unit to show golf or sports products

CUSTOM POINT OF SALE DISPLAYS FOR LEADING BRANDS

A point of sale company that has experience working with global brands & Australian retailers.

Lindt Logo
Logitech Logo
Ultimate Ears logo
playstation logo 1 e1600077411221
Philips Sonicare Logo
Optus Logo
A H Beard Logo
Valvoline Logo
Panasonic Logo
Pirtek Logo
LG Logo
RAID Logo
Vittoria Coffee Logo
Lion Nathan Logo
Kitchen Aid Logo
Frucor Suntory Logo
pfizerLogo
3M Logo
OFFICEWORKS LOGO
JB Hi Fi Logo
Harvey Norman Logo
Dick Smith Logo
Coles Logo
Woolworths Logo
Westfields Shopping Centre Logo
Stocklands Shopping Centre Logo
GPT Group Shopping Centre Logo

The best location to place point of sale displays will depend on what is trying to be achieved by the trade marketing execution. Placing a point of sale display at the front of a retail shop where customers walk in can be a very broad way to expose a product or service to thousands of people to build awareness but it isn’t necessarily targetted.

Putting a point of sale display on the shelf where the product is positioned amongst competitors in its specific category can be more effective in some cases because it draws attention to your brand at the location someone is making a purchase decision. In store digital displays, the use of digital screens, shelf dividers or even full dressed bays are some of the ways this can be achieved.

A new way to place point of sale right in front of a product is to use a digital shelf talker display that is animated to draw attention;

  • It is really effective for its size
  • It’s position is right on the shelf edge at eye level
  • The simple text-flashing functionality catches attention quickly
  • It is durable
  • The display can be running for up to 6 months

In terms of retail merchandising, a retail shelf talker, also commonly referred to as a shelf wobbler, serves as a pivotal point-of-sale display mechanism. Its primary function is to captivate the attention of consumers within a retail environment, effectively communicating key product information and promotional messages at the point of purchase.

A shelf talker, typically constructed from durable materials such as plastic or cardboard, is strategically affixed to the edge of retail shelving units, predominantly within aisles or near product displays. It is designed with an innovative, attention-grabbing feature, such as a protruding tab or spring mechanism, which imparts a subtle wobbling motion upon interaction or movement of the surrounding air currents.

This distinctive characteristic ensures that the shelf talker dynamically stands out amidst the visual clutter of the retail setting, compelling patrons to pause and engage with its contents. Normally a shelf talker is adorned with succinct yet informative textual or graphical content, meticulously curated to spotlight essential product attributes, promotional offers, pricing details, or brand messaging.

Functioning as an educational conduit, the shelf talker effectively bridges the gap between consumers and products, fostering informed decision-making processes. By delivering pertinent product insights directly at the point of sale, it empowers shoppers with pertinent knowledge, thereby facilitating confident purchase decisions and augmenting overall customer satisfaction.

The strategic placement of shelf talkers within the retail environment ensures optimal visibility and accessibility, enabling seamless integration into the shopping journey. Whether positioned at eye level to command immediate attention or strategically aligned with product displays to facilitate comparative assessments, the shelf talker serves as a beacon of information dissemination within the retail landscape.

In essence, the retail shelf talker represents a quintessential component of the modern merchandising arsenal, harmonising aesthetic appeal with informational efficacy to elevate the retail experience. As a dynamic catalyst for consumer engagement and education, it not only enhances brand visibility and product recognition but also cultivates enduring consumer loyalty and advocacy within the competitive retail landscape.